Maybe you’ve noticed, or perhaps not, but there’s a wonderful world of tea videos and tea commercials out there. With video-sharing websites making content more accessible than ever, it’s easy to discover tea advertisements, tea-making demonstrations, and creative tea-related videos from around the world. It’s especially interesting to see tea commercials that may have aired in countries where you don’t live or during campaigns you may have missed.
When it comes to style, tea commercials run the gamut. Based on my admittedly unscientific observations, the most common—and often the most memorable—are the humorous ones. However, many tea companies choose a more artistic approach, creating visually impressive advertisements that celebrate tea culture, creativity, and craftsmanship. Here are a few noteworthy examples:
2nWg”>Twinings Animated Tea Commercial
Several entries on this list come from the venerable British tea company Twinings. Like many large tea brands, Twinings invests heavily in marketing, and some of its campaigns are particularly notable for their creativity and artistic presentation. This animated tea commercial is a great example.
Twinings Art of Tea Commercial
This Twinings advertisement takes the concept of tea artistry quite literally. The featured artist reportedly uses Twinings tea as a creative medium to produce a striking work of art, resulting in a memorable blend of tea culture and visual expression.
?v=rstzS8VkKI4″>Twinings Infusions Tea Advertisement
Perhaps even more eye-catching is this unconventional Twinings commercial. It features another artist working with tea in a decidedly different fashion. Rather than spoiling the surprise, let’s simply say that cups of tea play a central role in the creative process.
f7k”>Tea India Artist Video
This appears to be more of a promotional video than a traditional tea commercial, but it shares a similar artistic theme. The featured artist uses tea in an innovative manner to create artwork, demonstrating yet another creative connection between tea and the arts.
http://www.youtube.com/watch?v=9_4WY9IgXIs”>Yorkshire Tea Animated Commercial
Animation has proven to be a popular storytelling tool for tea brands. This charming Yorkshire Tea commercial combines animation with a lyrical presentation that celebrates the qualities of one of Britain’s best-known teas.
F&N Seasons Tea Commercial
Canned tea may not be on everyone’s shopping list, but this commercial from an Asian tea company deserves mention for its visual creativity. Though brief, it delivers an engaging and memorable presentation in just a few seconds.
Spring Tea Israel Commercial
Tea and water naturally go hand in hand. As tea drinkers know, water plays a critical role in the quality of every brewed cup. In this commercial for Spring Tea, a bottled tea brand from Israel, water becomes an essential element of the advertising concept itself. It’s one of those examples best experienced firsthand.
Whether funny, artistic, animated, or visually stunning, tea commercials offer a fascinating glimpse into how tea companies around the world share their products and celebrate tea culture. They can be entertaining, informative, and occasionally inspiring—and they provide another enjoyable way to explore the world of tea.
See more tea history, tea culture, and commentary articles by William I. Lengeman.
© Online Stores, Inc., and The English Tea Store Blog, 2009-2014. Unauthorized use and/or duplication of this material without express and written permission from this article’s author and/or the blog’s owner is strictly prohibited. Excerpts and links may be used, provided that full and clear credit is given to Online Stores, Inc., and The English Tea Store Blog with appropriate and specific direction to the original content.
Leave a Reply